PowerMarketing

Authored by Power Marketing

A Very Special Free Invitation

My tip this week is a bit different! I hear regularly that many of you enjoy reading our very brief tips. This week I want to invite you to attend a limited seating, one-hour presentation highlighting the incredible power of ...

Top Ten Reasons You Must PROPERLY Market Your Business

  #10. Proper Marketing Leads To Your Business’ Credibility Promotion is imperative to the validity and trustworthiness of your product or service. #9. Strategic Marketing Allows You To Target Your Ideal Audience Marketing enables you to strategically focus on the ...

How To Resonate With Your Email List Using Customer Segmentation

Republished from Infusionsoft Blog May 20, 2016 Dear <name>, Remember my awesome product? It’s still for sale. Click here to buy! How many of these emails do you receive every week? OK, now think about how many of those bland ...

Three Keys To Creating A Customer Referral Program That Works

Republished from Infusionsoft blogger Matt Egan, April 4, 2016. There is one question that I ask almost every customer: “Where does the majority of your business come from?” The answer is consistently: “From word of mouth and referrals.” Of course ...

Marketing Blunders Part Ten: Failure To Automate

Welcome back to the last in our ten part series. This week we’re going to discuss marketing automation and how, as a homebuilder, if you’re utilizing this service you’re making a costly mistake.

Marketing Blunders Part Three: Sluggish Follow-Up

Hopefully you’ve been finding our ongoing series “The Top Ten Marketing Blunders” useful! This time, Dear Homebuilder, we’re going to talk about the importance of following up with your home buying leads…you are following up, right?

Marketing Blunders Part Two: Not Tracking & Measuring Results

Hey all! Thanks for returning to our ongoing series “The Top Ten Marketing Blunders” home builders commonly make. This week we’re going to discuss how big a mistake it is to not track and measure your builder marketing results. Ready?

Ever Thought About Automating Your Lead Capture Process?

When it comes to new home sales, no other tool comes close to the importance of your home building website. As new home sales trainer, Myers Barnes puts it, “The website is the new sales model.” Great, so your homebuilding company ...

The Top Ten Tuesday Tips Of 2015

Can you believe New Years is this Friday?? Which means everyone will shortly be saying “goodbye” to 2015 as we usher in 2016. It hardly seems possible that another year has come and gone this quickly, especially in the homebuilding industry! ...

How To Warm Up A Cold Email List

by Infusionsoft blogger Sarah Connolly. Regularity is an extremely important aspect of your email marketing program. Once you establish a relationship, (aka permission to send email to a recipient), it’s imperative to maintain consistent communication over the subscribers’ lifetime. This will help ...