Authored by Josh Miller

Everything You Need to Know About Google Analytics 4

Knowledge is power in the world of digital marketing. Knowing where your website stands gives you clear direction on improvement areas and successes to replicate. The best way to get these insights is by analyzing who is coming to your ...

Understanding Google Analytics: The Beginners Guide

  If you are a business owner with a website, your primary goal should be to outrank your competition. That goes without saying. However, knowing the “how” and the “why” can bring your business plan into focus when you understand ...