Marketing Automation And Why You Need It (Part Two: Nurture Your Leads)
Last week we talked about the importance of knowing who is visiting your website. Now it’s time to discuss how to nurture them while increasing their interest.
Authored by Power Marketing
Marketing Automation And Why You Need It (Part One: Know Who Is Visiting Your Website)
Welcome to “Marketing Automation And Why You Need It”. Over the next four weeks you will discover how a properly utilized CRM/Marketing Automation strategy can help you capture, nurture and transform leads into customers automatically. In order to achieve more ...
Content Is Crucial For Your Homebuilding Website (Part Four: Make The Search Engines Take Notice)
It’s vital Google and Bing crawl your website to ensure the content is relevant. When homebuyers enter a phrase such as “new home builders” or “affordable custom homes” you need to appear on the first page of results. If not, ...
Content Is Crucial For Your Homebuilding Website (Part Three: Get To The Point)
Clear, concise, informative content is a must for your homebuilding website. A brief introduction to each page of copy is fine, but resist the urge to present a long-winded preamble just to gain a few extra keywords. Your audience isn’t ...
Content Is Crucial For Your Homebuilding Website (Part Two: Avoid These Common Grammar Mistakes)
No matter how diligent you are when it comes to writing website content, we’re all human and grammar mistakes are bound to happen. If any of the errors listed below make their way to your homebuilding website, your homebuyer may ...
How Can I Improve My Website? (Part Seven: Give Your Visitors What They Want)
We’ve made it to the final entry in the series, and if you incorporate our first strategy through what I’m about to present below, you’ll be on your way to getting the most from your homebuilding website. Let’s get right ...
How Can I Improve My Website? (Part Six: Words Do Count)
Thank you for returning to our continuing series “How Can I Improve My Website?”—an easy primer of practical tips you can immediately implement to get the most from your online home. Topics already covered include how leads actually view their ...
Power Marketing Partners With Homebuilding Resource CG Visions
Homebuilder marketing leader Power Marketing is proud to announce their new partnership with the top solutions resource for the building industry, CG Visions. Power Marketing will now provide their 25 years of builder marketing experience as a resource for CG ...
Top Ten Reasons You Must PROPERLY Market Your Business
#10. Proper Marketing Leads To Your Business’ Credibility Promotion is imperative to the validity and trustworthiness of your product or service. #9. Strategic Marketing Allows You To Target Your Ideal Audience Marketing enables you to strategically focus on the ...
Marketing Blunders Part Nine: Not Using A Referral Program
Last week we talked about how important testimonials are for social proof. Along with this comes a great opportunity for homebuilders to maximize referrals. You’re not going to want to miss #9 in our ongoing series “Marketing Blunders To Avoid”!